MOMA opened thanks to three wealthy ladies (led by the very wealthy Abby Aldrich Rockefeller) who financed it. They were nicknamed "the daring Ladies", because they decided to inaugurate the museum the week after Black Tuesday 1929, which would give rise to the most violent financial crisis in American history. Few, however, know that these three ladies copied the format from Mrs. Eggfeller, who six years earlier had opened the Museum of Modern Egg to remind everyone that no work of art in the world can ever reach the formal perfection of an egg. This chicken coop is dedicated to all pioneers who are denied the authorship of a great insight. They are the real daredevils. This hen is.
External structure work:
Internal structure work:
Maintenance
Hand-painted work of art. Do not wash in the dishwasher or with aggressive detergents.
Clean gently with a sponge or soft cloth.
Specifications
Structure in marine plywood, 25 mm thick
Dimensions: 80 x 80 x 140 cm
Weight: 99 Kg
Code: ABCD1234
Shipping
Dimensions: 100 x 100 x 200 cm
Weight: 99 Kg
In the occasion of Artissima, the most international Italian art fair, OFF Giannoni & Santoni presents the most domestic project possible: a series of dazzling and quirky hen coops envisioned by Vedovamazzei and developed in collaboration with the world’s most “philosophical” egg producer, Paolo Parisi. There are twenty of them, and each one is a unique, handmade and unrepeatable piece of art. The hallmark of our chicken coops is the same as Vedovamazzei’s: irony. But it's a cultured, sophisticated irony, not just for the sake of it (sometimes, even melancholic). Each work sends significant messages from its very form, designed by Vedovamazzei to resemble a modern appliance, suggesting that, just like a fridge or a dishwasher, each of us should have a hen coop at home, whether on the terrace or in the backyard, in order to have fresh eggs every morning. In a world where intensive farming is rampant, we wanted to create the ideal living environment for hens, a sort of luxury villa. The key feature of a good hen coop is to let the hens feel secure, which is why they are all closable: this extraordinary and complex animal needs to be indoors at night to feel protected, just like us. So, enjoy yourself; you can decide whether to walk among the hens or choose to observe them from the outside, but is important to do it with respect and without disturbing them. And don’t ask yourself what they are because it can’t be said whether they are hen coops becoming pieces of art or pieces of art becoming hen coops. It’s like asking: which came first, the chicken or the egg?